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OER awareness [clear filter]
Thursday, August 12

12:15pm EDT

Going Beyond the Jargon: Research-based Messaging and Communications Guidance to Help You Scale OER
OER have the power to improve education, but the sad truth is that the most educators haven’t heard of open educational resources—and those who have often don’t fully understand their benefits. So, what’s the best way to introduce OER to those who aren’t aware of them? And how can you encourage those who are on the fence about OER to give them a try?

To answer these questions, GMMB, a full-service communications firm that supports the OER field, conducted messaging research with hundreds of educators across the country. They have used their findings to develop adaptable messaging and guidance that OER advocates and leaders can leverage to communicate about what OER are and their benefits in ways that will grow faculty’s interest in and use of OER.

In this session, which is intended for intermediate to advanced audiences, we’ll walk through GMMB’s communications guidance and provide examples of OER messaging in action. The session will include a fun, interactive online quiz to engage participants. We’ll also an employ an online chat to take participants’ questions, feedback, and contributions. After the discussion, we’ll follow up by providing every participant with a digital copy of the OER messaging guide as well as the slide presentation.

avatar for Kelsey Howe

Kelsey Howe

Senior Account Executive, GMMB
avatar for Allie Chamberlin

Allie Chamberlin

Vice President, GMMB

Thursday August 12, 2021 12:15pm - 1:05pm EDT

12:15pm EDT

Partner Up: Raising OER Awareness at a Regional Campus of a Public Research University
For those beginning an OER initiative on your campus, come find out how Assistant Librarian of Access & Technical Services Beth South and Instructional Technology Consultant Zihang Shao have collaborated to create a series of introductory OER-focused webinars for their faculty and take other action steps to promote OER awareness and education at Indiana University East. This presentation will share how each presenter became involved with OER, how their departments, respectively the Campus Library and the Center for Faculty Development, work together to promote OER, and the various initiatives, both completed and planned, that they are pursuing to expand OER and open education at their regional institution. The presenters will go into detail on the design, development, and delivery of three OER-focused introductory webinars, looking at research opportunities and campus grants for OER education, conducting a campus wide faculty assessment on OER use, and future OER workshop and networking plans.

avatar for Beth South

Beth South

Assistant Librarian of Access & Technical Services, Indiana University East
Beth South is the Assistant Librarian for Access and Technical Services at the Campus Library and the Archivist for Indiana University East. She earned her dual Master’s degrees in Library and Information Science, specializing in rare books, in 2012 from Indiana University and her... Read More →

Zihang Shao

Senior Instructional Technology Consultant, Indiana University

Thursday August 12, 2021 12:15pm - 1:05pm EDT
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